The National Tour of His Holiness the 14th Dalai Lama

Membership Merchandise Services fully managed the merchandise program for the tour of the Dalai Lama including design and manufacture of all items in the merchandise range. We became fully integrated within the organisation of Dalai Lama in Australia Ltd to equip our team with the required knowledge that such an event needed.

Our design and manufacture partner switched their international manufacturing production headquarters from Hong Kong to India to avoid raising issues concerning to Tibet conflict. Where possible we utilised local production. The Membership Merchandise Services team also established and managed the online store.

MMS also toured across the country during the national tour of the Dalai Lama to every event setting up merchandise outlets and sold merchandise goods in conjunction with tour volunteers. We conducted retail training and managed all event selling. This included organisation of stock movement across the country to each event, set up of all retail outlets, stock take of each outlet, pack up and reconciliation of every item in the merchandise range.

Membership Merchandise Services continued to manage the merchandise program and sales post the tour concluded in mid-June until the completion of the 2008 tour.