To Whom It May Concern,

The Central Coast Mariners Football Club engaged David Friend and his company, Shared Services Solutions in 2007 to help develop our membership sales and marketing strategy for the 2007/08 Hyundai A-League football season. The SSS team worked closely with Mariners staff through the planning and implementation stages and as a result of this partnership we were able to increase our membership base by over 100% which was an outstanding result for the Club.

I would have no hesitation in recommending any Club wishing to increase their sales in membership to consider engaging David’s services. David’s vast experience in membership with AFL, NRL and A League clubs should ensure that you will achieve improved results in membership sales and the key learning’s from Shared Services Solutions strategies can be used by Clubs for ongoing membership programs.